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Introducing the New BTMA Brand

A New Look for a Future-Focused Industry Voice

Introducing the New BTMA Brand The British Tyre Manufacturers’ Association (BTMA) has revealed a bold new brand identity, marking the next step in its journey as the leading voice of the UK’s tyre manufacturing industry. This fresh look and feel…

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European Deforestation Regulation (EUDR)

EUDR and the UK Governments Response

The British Tyre Manufacturers' Association (BTMA) is pleased to provide an update on the progress being made by the European Deforestation Regulation (EUDR) and the UK's response through DEFRA and UKFRCR. The EUDR implementation has been delayed by 12 months,…

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BTMA Response to DEFRA’s Digital Waste Tracking Update

The British Tyre Manufacturers’ Association (BTMA) acknowledges the recent announcement from DEFRA and the devolved administrations regarding the delay in implementing mandatory Digital Waste Tracking until at least April 2026. While this extension applies to multiple waste streams, it holds…

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